Selling Original Hermes Horn Necklace
Hermès is a luxury brand from France that is very classic and famous with accessories that selling original Hermes horn necklace and other accessories. Hermes is well known for its unique models, shapes, and marketing. Behind beauty, luxury, perfection and high-quality products, this company is also financially very strong. What is the foundation of their success?
This group issued extraordinary figures for the financial year in 2016, which recorded sales of more than 5 billion euros. In the opinion of experts, Hermès’s four main strengths are real identity, craftsmanship, innovation, and the fact that they remain an independent family company. They never allow competitors to buy their shares.
Several years ago LVMH had bought Hermes shares secretly, but after being discovered and demanded, LVMH finally sold the shares to make Hermes have their independence because they were still owned by the next Hermes descendants without interference from outsiders who could intervene in Hermes’ decision.
Selling Original Hermes Horn Necklace
How Hermes managed to create items that deserve respect and make it a successful global brand is a story that deserves to be studied and will be discussed in this article.
Thierry Hermès, the first generation of the Hermes family, was the maker of leather harnesses that set up shop in Paris in 1837. The saddles, bridles, and armor were valued by the bourgeois revival in Louis Phillipe’s reign in the 19th century in France.
Since then Hermes Horn Necklaces has made the business big from selling beautiful things that nobody needs, as well as items needed but offered at very high prices. A tie for $ 200 or a silk scarf worth more than $ 300 is an entry-level item offered by Hermès.
Birkin bags, exclusive bags named after British actresses and lovers Serge Gainsbourg, prices range from $ 10,000 to $ 150,000 never in stock. These bags always sell very fast and are rushed by fanatical fans from Hermes.
You cannot get the bag unless you can or are willing to wait a few years and even then there is no guarantee you will get the model or color you want. This is what makes the item increasingly increases its mystical power.
That is one example of how scarcity is used by Hermes to connote luxury and determine certain privileges or membership in what looks like an exclusive club.
Selling Original Necklace And Craftmanship
Another important element of attraction is Hermes’ reputation for artistic power or craftsmanship. They still have ateliers where the items are hand-stitched without the help of a machine at all.
Instead, Hermès still maintains an order-based department for special items. Hermès has special ordered items such as leather interiors for Bentley or leather baskets.
Hermes recently made a leather-based boxing bag and has partnered with cruise ship designer Martin Francis to create their own line of luxury branded motorcycles. The Hermes label is currently led by sixth generation heir, Axel Dumas who has proven proficient in juggling scarcity, expertise, special orders global business.
Several years ago Hermes made his debut by hiring a new creative arts director for their clothing line, Nadege Vanhee-Cybulski, a French woman who said that she wanted to respect the tradition of Hermes riding in her debut collection.